And that allowed me to know that this is something I wanted to do. And then I jumped into it with a strategy I call “Surround the Space” You’ll see that right there in the center is my customer. And then my strategy, slowly, is what do I do to become this person’s vendor.And that allowed me to know that this is something I wanted to do. And then I jumped into it with a strategy I call “Surround the Space” You’ll see that right there in the center is my customer. And then my strategy, slowly, is what do I do to become this person’s vendor.